by Rich Cruz | Sep 14, 2021 | Leadership
Hi! In case you don’t know me, I’m Rich Cruz of Greater Chicago Consulting, a marketing and management consultant in the Chicagoland area. I want to, in this short blog, introduce you to someone very special to me, my wife Lisa Banos-Cruz. Lisa is a mother of three, a... 
by Rich Cruz | Aug 11, 2021 | Creativity, Leadership, Professional Development
Why did I choose drumming? I didn’t. Some are born into drumming, and some have drumming thrust upon them. I’m of the latter ilk, and I’m glad to have had that happen to me. My first introduction to playing music was the spinet organ. I remember in th 80’s there was a... 
by Rich Cruz | Aug 4, 2021 | Creativity
Let me be clear, while I have made some money as a performing musician, I do not consider myself a professional. I realize the tremendous sacrifice professional musicians such as my wife Lisa and many of our colleagues and friends given to bring audiences sweet and... 
by Rich Cruz | Jul 31, 2021 | Creativity, Leadership
In the recent past, I “read” the audiobook Start with Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek. In an attempt to find and define my personal and professional “why,” I decided to write this first of several blogs.... 
by Rich Cruz | Jul 30, 2021 | Leadership
Two of our kids just completed two weeks of high school band camp. Because of the pandemic, our sophomore son is a tuba / Sousaphone player who hadn’t had a “real” marching season last year. Our daughter is an incoming freshman playing bass drum, so both teenagers... 
by Rich Cruz | Jul 14, 2021 | Digital Marketing, SEO
This may sound rudimentary, but I found it alarming enough in the recent past to write this warning regarding SEO: too much of a good thing may end your website’s rankings and put you in some hot water. I’m talking about keywords and stuffing keywords into places on...
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